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Article 8

Scroll to Zoom

By @nickrp

04 February 2011 | Category: Asides

The website for BeerCamp at SXSW 2011 is pretty cool on first impression, but there’s more than what meets the eye. Scroll down the page and watch the magic!

Visit Link: http://2011.beercamp.com/

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Comments

  • http://www.facebook.com/xfairgamex Joe Masterson

    very clever, wonder how it degrades

  • http://twitter.com/jayhan Jayhan

    Cool! The surprise is at the very end of the scroll.

  • http://twitter.com/nnes Hannes De Block

    Very interesting interpretation of the usage of navigation in a one-page website

  • http://twitter.com/DottedT Scott Hughes

    Loved the Inception reference at the end. Fitting.

  • Tom

    Interesting concept. The implementation and site design is however horrible. The link itself conveyed more info than what I got from the time spent browsing the site.

  • http://www.facebook.com/profile.php?id=693571015 Jess Heitland

    Interesting to see Scott McClouds Infinite Canvas navigation style again!
    http://scottmccloud.com/4-inventions/canvas/index.html

  • Anonymous

    It doesn’t.

  • Anonymous

    It doesn’t.

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