Comments on: How to do A/B Testing in WordPress

By: Matthew Ogborne

Matthew Ogborne — Mon, 28 Mar 2011 11:38:00 +0000

Just to say thanks, I had this on my todo list for ages and just never got around to it

By: Ryan Carson

Ryan Carson — Sat, 05 Mar 2011 22:57:00 +0000

Great tip! Thanks Jamie

By: jamiemchale

jamiemchale — Sat, 05 Mar 2011 22:26:00 +0000

Just a quick tip:

In the video you disabled the visual editor. You can use WordPress shortcodes to insert the section into your blog post using the visual editor. Just add a couple of lines to your functions.php in your theme:

add_shortcode( ‘gwo’, ‘gwo_shortcode’ );

function gwo_shortcode( $atts, $content = null ) {

$t = “utmx_section(“”
.esc_attr($atts[section])
.”")”
.$content
.”";

return $t;
}

By: Pieter

Pieter — Wed, 16 Feb 2011 09:34:00 +0000

Hi,
Great tut, thanks!
One question: is it also possible to do this with images or widgets?

By: Ryan Carson

Ryan Carson — Mon, 07 Feb 2011 00:16:00 +0000

Hi Halley – I’d recommend switching to http://optimizely.com now – much
easier than this method I used to use

By: Halley

Halley — Sat, 05 Feb 2011 22:42:00 +0000

So I followed you directions exactly(except that google now seems to combine the control and tracking scripts into one), but when I validate pages I get these:

Control and Tracking script-
Expected to find: function utmx_secti
Found on line 284: /*

Page sections-
{ – Unexpected or missing characters – Line: 284 Expected: utmx_section Found: /*

Any ideas on how to fix this?
Thanks

By: Bupham

Bupham — Sat, 05 Feb 2011 00:23:00 +0000

Thank you.

By: szodaviz

szodaviz — Wed, 02 Feb 2011 12:04:00 +0000

Új weboldalunkat a felhasználók igényei szerint kívánjuk alakítani. Ehhez fontos tudni, mik működtek jól eddig, és min kell változtatni. Az A/B teszt jó eszköz lesz.

By: ldexterldesign

ldexterldesign — Thu, 14 Oct 2010 14:42:00 +0000

So which did get more clicks out of interest?

By: 3 Store UK

3 Store UK — Wed, 13 Oct 2010 12:33:00 +0000

Can the goal be an event in Google Analytics. I too run an affiliate site where multivariant testing will be invaluable

By: Joey Reed

Joey Reed — Fri, 08 Oct 2010 21:32:00 +0000

Before watching your video I had a tough time wrapping my head around how multivariate testing would work with WP. Now I see that it’s not so tough. Thanks for the run-through, Ryan!

By: Gary Robinson

Gary Robinson — Tue, 24 Aug 2010 13:07:12 +0000

Bit late to the party on this article, but thank you very much for the useful video. I’m just starting on A/B testing and was looking for ideas on how to test on a WordPress blog. Your video answered that perfectly. Thank you

By: Jorge R.

Jorge R. — Wed, 23 Jun 2010 12:59:07 +0000

Hi there Ryan,
Great tutorial. I had tried before to do A/B testing in WordPress, but never succeeded at it. I guess it was because I didn’t consider multivariate testing the way you show it on your tutorial.
I’m no techie, so I guess I better start testing simple things and then move on from there. Like using aweber forms and stuff like that.
Thnx for the light!!

By: jared

jared — Fri, 04 Jun 2010 20:32:12 +0000

GREAT tutorial!! Thanks.

I’m having trouble getting this to work for a home page with an Aweber opt-in form. I’m basically enclosing the entire page in the control script and loading variations of video, text, and an aweber form. For some reason the forms are showing up in IE. When I preview them they work fine but once live the forms don’t show up at all.

I realize this is a pretty vague problem and a long shot anyone has had this some issue, but just thought I’d see if anyone had and has a suggestion. I’m basically just wanting to test various video/text/image combinations on a wordpress home page to test conversions and figured this would work.

By: David Yiadom

David Yiadom — Sat, 01 May 2010 13:52:06 +0000

Hi Ryan. Thanks for the video… you make it look so simple. And once trying it once or twice, it really is simple.

I was wondering if it’s possible to do a test on a page that has multiple conversion goals. Like a page with product a, b, and c?

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By: Professional Copywriter

Professional Copywriter — Wed, 03 Mar 2010 17:03:11 +0000

I love it Ryan!!!! A/B testing is an obsession of mine! and to have a WP plugin as well makes life so easy!

By: Terry Britton

Terry Britton — Sat, 20 Feb 2010 20:59:51 +0000

Kim Roach has been pushing all of us at her membership site to do testing, but I have opted to use WordPress, so it seemed insurmountable. TILL NOW!!

I’ve shared this with Kim already, and will be doing so in a post to hers and Chris Farrell’s forums next. Thanks so much!

Terry Britton

By: User testing and thirteen ways of selling a book - paul olyslager

User testing and thirteen ways of selling a book - paul olyslager — Tue, 16 Feb 2010 18:04:00 +0000

[...] and you’re using WordPress for CMS, I can highly recommend the video of Ryan Carson on Carsonified. Using Google’s Website Optimizer, Ryan explains step by step how to conduct a simple [...]

By: Gary

Gary — Wed, 09 Dec 2009 15:53:28 +0000

That’s a really useful video, not just on how to do A/B testing in WordPress, but A/B testing with Google Website Optimizer generally! Thanks.

By: Carmen

Carmen — Sat, 05 Dec 2009 19:03:34 +0000

Great article! I love your video on A/B split testing.

By: Angelo Cioffari

Angelo Cioffari — Wed, 25 Nov 2009 17:27:18 +0000

nice one ryan! thanks for sharing…

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By: links for 2009-10-14 « Köszönjük, Emese!

links for 2009-10-14 « Köszönjük, Emese! — Wed, 14 Oct 2009 11:06:03 +0000

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By: Joana p.

Joana p. — Tue, 29 Sep 2009 05:03:52 +0000

I just love to split test my site’s pages. But having a rough time with some pages in wordpress that require forms.

But thanks anyway for the insights.

Cheers

Joana

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AB Testing with Google Website Optimizer and WordPress | Fresh Tilled Soil — Thu, 17 Sep 2009 20:31:39 +0000

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[...] How to do A/B Testing in WordPress on Think Vitamin by Ryan Carson; A screencast for using Google Website Optimizer specifically on WordPress [...]

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By: Pruebas A/B con Wordpress

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By: Stergios

Stergios — Tue, 18 Aug 2009 12:42:17 +0000

I enjoyed this screencast very much. I found it very educating. I actually had not used Google Website Optimizer but now i am going to use it in future projects. Thank you Ryan. By the way, the music heard at the end of screencast sounds like Stray Cats.