Correspondent Profile
Philip Wilkinson
Crowdstorm
- Specialties -
- Entrepreneurship, Product Marketing, Product Development, Strategy
- Projects -
- Crowdstorm, Genie Group
- Location -
- Wimbledon, London, UK.
Best known as a founder first of Shopgenie and later of internet heavyweight Kelkoo UK (now part of Yahoo!). Philip lives in Wimbledon, an area of London where once a year the strawberries and cream come out for another two weeks of tennis fever.
After Kelkoo UK, he joined Telewest Broadband as a commercial manager in the blueyonder broadband internet division for a couple of years before leaving to once again start some new ventures.
In 2005, he founded a range of vertical comparison search sites known as Genie Group which uses the genie character brand to find users the best prices and products in areas such as broadband, dvd rental, loans, credit cards, and poker.
In 2006, he started development on an exciting social shopping product for the web 2.0 space, known as Crowdstorm which works out the buzz around products to help users find what to buy. It is also one of the first attempts at creating a worldwide product database by users using a wiki-based system.